The power of slot-machine graphics on gambling decisions is also taken into consideration: graphics can pull players into the immersive world or theme of the machine. When you think about it, the creation of visual aesthetics and sound effects doesn’t just happen by chance; it’s more like a choreographed dance that taps psychology to shape player experience. Colors and Shapes Some elements on our slot machine are full of feelings: the colour and shape of all those symbols can convey energy and excitement, but they won’t convey lurking menace on its own. Other elements such as tones of purples, greys and reds suggest trust, relaxation; or squares, rectangles, circles, patterns can add to the emotion of slow, soft relaxation or increased pressure, tense energy. The most powerful...
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